FRIDAY · 22 MAY · 2026·Edition №438Live citation feed09:14Quigley & Sons cited by ChatGPT · “family law solicitor with weekend consultations Manchester”
A bureau publication · est. 2025
sourced
Vol. I · Issue 21 · 5p where sold
Generative-engine optimisation · est. 2025

When ChatGPT is asked about your business —

what does it say?

Half of buyers now ask an AI before they ask Google. Sourced is the marketing employee that researches, writes, and publishes the work that makes your business the answer — and reports back every Friday.

https://
No signup · runs in your browser · ~30 seconds across four engines
Live audit ·yourbusiness.co.uk
Idle
Citation score
00/100
of buyer-intent prompts
cells completed
0 /
Prompts
Submit a domain above to begin →
The product

The whole product is three screens. Almost none of it is yours to operate.

You read on Monday. You approve on Thursday. You read again on Friday. Everything in between, the bureau does.

Thursday · 22 May · 2026

You're now sourced in 31% of buyer-intent prompts — up from 28% last week.


Story 01 · Citations

Four new citations this week.

ChatGPT, Perplexity and Gemini collectively added four new mentions of Quigley & Sons. Two trace back to the piece you published on the 14th.

Open Today
The thesis

SEO got you on page one. Nobody reads page one any more.

In 2026 your buyer's first question goes to an AI, not a search bar. The AI returns one paragraph and three names. If your business isn't in that paragraph, you don't exist. Sourced changes that — by writing the citation-grade content the models actually quote.

57%
of buyers under 45 ask AI before Google
Stanford GSB · q1 26
3.4×
more conversions from AI-cited businesses
Sourced study · n=812
£197
what one Friday of our work costs
Editor tier · monthly
The voice

The agent writes like you, not like a SaaS blog.

We calibrate a voice profile against three of your own samples and re-tune it each month. Below is the same brief — first written by a generic AI marketing tool, then by Sourced after one round of calibration.

Manuscript · 73 words · 1 brief5 phrases flagged for removal

Unlock the secrets of prenuptial agreements in Manchester! 🚀 In today's fast-paced world, having a rock-solid prenup is more important than ever. Our family law experts at Quigley & Sons help you navigate this complex landscape with confidence. Whether you're protecting your assets or planning for the future, we've got you covered. Don't wait — get in touch today!

Hover any underlined phrase for the editor's note →Set in Fraunces · marked in oxblood
Forbidden phrases
127
incl. 'unlock', 'leverage', 'streamline'
Sentence length
21w
matched to your own samples
Reading age
Grade 12
down from Grade 8 (typical SaaS)
Voice match
18%
below acceptance threshold
The work

What an editor at Sourced does for you each week.

Read your way down the column on the left. The bureau's output on the right updates as you go.

  1. 01

    Listens.

    Runs the 200 prompts your buyers ask AI engines about your trade, weekly. Logs every model's response verbatim — so you can read what was actually said about you across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

    Produces: A typeset query log, recently asked first.
  2. 02

    Reads.

    Pulls the citations your competitors won. Identifies the source pages the models actually quoted from. Names them by name, dates them, flags the ones that are 18 months stale or thin enough to out-write.

    Produces: A side-by-side citation rate, head to head.
  3. 03

    Writes.

    Drafts three pieces of citation-grade content per month, matched to specific buyer-intent prompts. Editorial voice calibrated against your own samples — not marketing copy. Each draft arrives with the agent's reasoning surfaced in the margin.

    Produces: A long-form draft with margin notes.
  4. 04

    Publishes.

    Pushes approved drafts to your CMS — WordPress, Webflow, Squarespace, Ghost — or to a managed page on the Sourced subdomain. You approve from the in-tray; the agent handles formatting, schema, and scheduling.

    Produces: A publish bar with one CMS chip selected.
  5. 05

    Reports.

    Friday morning, a newspaper-front-page report lands in your inbox. New citations, lost ground, the agent's recommendations for next week. Designed to be screenshot-shareable and printable on A4.

    Produces: The Quigley Weekly, vol. I, issue 21.
A subscriber writes
We didn't try to compete with the big firms. We tried to be quotable — and were. By the end of the quarter Perplexity introduced us to a fintech CFO in San Francisco.
Anthony Hartwell
Partner · Hartwell Strategy · Bristol · subscriber since '25
+47
Sourced score
£412k
traced revenue

Three editors. One that fits whatever office you keep.

Reader
£97/mo

Monitoring only. Weekly citation report. No content.

most chosen ·
Editor
£397/mo

Three pieces of content monthly, full agent loop, CMS publish.

Bureau
£997/mo

Twelve pieces, multi-location, competitor sabotage briefs.

Questions, answered

Six things subscribers ask before they sign up.

  • No. SEO optimises for what humans type into Google. Sourced optimises for what humans ask of language models. The two practices look similar but the citation signals differ in ways that matter. See Methodology §5.

  • Not after the first month. We calibrate against your own samples and refuse a long list of phrases — 'unlock,' 'streamline,' 'AI-powered' — in your voice guardrails. Every draft sits in your in-tray; you approve before it publishes.

  • WordPress, Webflow, Squarespace, Ghost, and a managed page on our subdomain if you have no CMS. Anything else, ask us — we don't ship integrations we haven't tested end-to-end.

  • First draft within 48 hours. First citation lift typically within 14 days of publishing the first piece. Compounding gains take a quarter.

  • There is a free annual audit. The product itself starts at £97/mo and is monthly. No annual contracts, no exit interview if you cancel.

  • Honestly: you have to actually read the weekly report and approve drafts. The product fails if you ignore the inbox. That's it.

One question, then we get to work

What does ChatGPT say about your business today?

The audit is free, runs in your browser, and takes about thirty seconds. You'll have a number and a screenshot before your coffee cools.